The Story So Far // Tour De Yorkshire
30K Social Views
1 Industry Award
Starting by bringing Black Sheep’s brand story to life through film, we’ve since established a strong relationship working for the last three years as lead video creators for all Black Sheep’s video marketing campaigns.
In 2018 they became lead beer sponsor of the Tour De Yorkshire, primed with a great collaborative relationship, we worked with Black Sheep’s marketing team to bring their comical ideas to life to generate excitement about the upcoming race for the past 2 years.
Everything we’ve created harnesses Black Sheep’s bold personality and makes the most of their Yorkshire roots with breath-taking locations and laid back Yorkshire humour.
The engagement online has been huge with Black Sheep fans, but the content has also been recognised by industry, Black Sheep won the Marketing Implementation award for their ‘Tour de Yorkshire’ marketing campaign at the SIBA (Society of Independent Brewers) Awards 2019. Our Now Then & Tour De Yorkshire round-up films were a big part of this. Let’s see if we can top that next year, shall we?
Now then, take a look below to watch the films and see some behind the scenes photos.